红纺文化有限公司成立于1999年,是国内领先的IP品牌化运营及服务提供商,红纺文化注册地在山东青岛,目前红纺文化运营中心坐落在上海。红纺文化自成立至今,经历过两次重要转型。红纺文化以IP运营为核心搭建内容、商品、营销、媒体、渠道为产业生态链的品牌文化投资管理集团,已成为国内行业的领头羊,率先开创了中国潮流市场,创立了多个IP的全球/全国首店。红纺文化旗下IP包括Paul Frank、Pancoat、The Simpsons、PUCCA、SESAME STREET等。
经过了21年的探索与试炼铸就了如今的红纺文化。红纺文化作为IP商业转化的平台全面构建“衣、食、住、行、娱”IP生态圈,将与亟须转型的传统企业合作,借助IP为消费带出新动能,帮助被授权企业做品牌规划、梳理乃至跨界运营,开启生活全领域消费时代,打造红纺IP文化。红纺文化是IP的整合者,同时也是品类整合者,致力成为时代整合者。
CBG is founded in 1999, a leading IP branding operation and service provider in the country. The registration place is in Qingdao, Shandong, and the operation center is in Shanghai. Since from the setup, there have been two important transforms. CBG is a brand culture investment management group to build up an industrial ecological chain of content, commodity, marketing and channel with the core of IP. It has been leader of domestic industry, and it opened fashion block market in China. The IP of the company includes Paul Frank、Pancoat、The Simpsons、PUCCA、SESAME STREET and so on. And there are also global/national shops of multiple IP.
The current CBG comes with the 21-years of exploration and training. As a IP commercial transforming platform, CBG builds up IP ecological circle of “dressing, eating, living, going and playing”. It will work with traditional enterprises that are in urgent need of transforming to bring new motivation of consumption with the help of IP. Help the authorized enterprises to make a brand planning and to have carding, even crossover business, so as to open a consumption era in all regions and to build up CBG IP culture. CBG is an integrator of IP, and it is also the integrator of classification at the same time. The company devotes to be an integrator of era.
主要产品:“红纺文化”知识产权服务、企业管理咨询服务、服饰鞋帽批发